About Point Lumina
Clarity at the point that matters.
Point Lumina Medical Affairs Advisory
Point Lumina is a UK-based advisory practice founded by physician, former VP and senior pharmaceutical Medical Affairs leader Dr Arnas Berzanskis.
Point Lumina maximises Medical Affairs value by identifying operating model friction points and giving leaders clarity on where to focus effort, how to improve decisions, and how to deliver impact where it matters most.
Dr Arnas Berzanskis
The Founder
Dr Arnas Berzanskis has more than two decades of pharmaceutical experience across Medical Affairs, Regulatory, PV & Med Info, Clin Ops, and Commercial roles. He has worked in global, local, and regional structures across more than 100 markets.
His impact portfolio includes:
Reshaping the local evidence framework across 130 markets to refocus investment on payer-grade decisions.
Optimising local markets for vaccine and speciality launch readiness.
Embedding automation & AI-enabled workflows for SLR, copy approval, and MSL engagements.
Driving cost-efficiency through dynamic Medical Affairs resource allocation models.
Aligning Medical Affairs performance indicators with cross-functional strategic priorities.
Scaling up a PV & Med Info Hub across 30 countries within diverse regulatory environments.
Qualifications, professional experience and development
Physician (MD)
ABPI signatory (UK)
Lean Six Sigma (GSK)
GMC registration and licence to practise
Digital Transformation in Healthcare (Imperial College London)
LinkedIn profile